Baptiste DELANNOY

Data Analyst by day, Entrepreneur at night

French expatriate, working as CRM data analyst for adidas Japan. Founded Tokyo Snack Box, grew it to a profitable e-commerce business.

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Hey, there!

Thanks for checking my website 🙂

Nice to e-meet you!

I come from a small town in the north of France, and made my way to Japan a few years ago. Last year, as the pandemic hit us, it became clear that no tourist would be coming to Japan anytime soon. That's when I decided to send some Japanese snacks to my friends and family. They loved it so much that I decided to make it a business. On September 5th 2021, I bought the domain name tokyosnackbox.com.

Since then, I grew it to a profitable e-commerce business and doubled my personal income, while keeping my full-time job at adidas Japan.

This side-hustle helped me improve my knowledge in E-commerce, digital marketing, data analysis and CRM for the European/French-speaking market. Cool thing is, my job at adidas gives me the same kind of knowledge but for the Japanese market.

I do love my job ! But I am also always open to hear for opportunities to grow, and this is the type of company I'd like to work for :

You deeply care about and listen to the customers. You (try to) take decisions based on data, instead of solely relying on gut feeling.

In other words, I don't really care about whether you have free snacks in the office or 50% off employee discount. Instead, I care about your mission and your values.

If that resonates and you think you can bring me as much as I can bring you, I'm excited to hear from you!

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This is what I mean by "grow a profitable ecommerce business"
This is what I mean by "grow a profitable ecommerce business"

Professional Experience

In reverse chronological order, click on the cards for more details about my work and achievements.

Experience

Education

The list of universities I attended and the online programs I have undertaken.

Education

University NameCountryDateDegreeSubjectURL (Courses)
IESEG School of Management
France
Sep 5, 2013 → Apr 30, 2019
Masters
Management
Rikkyo University
Japan
Aug 15, 2017 → Aug 31, 2018
Masters
International Business
Sopha University
Japan
Aug 15, 2014 → Jul 31, 2015
Exchange program (no degree)
Liberal Arts
Macquarie University
Online
Jan 17, 2020
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Excel Skills for Business
University of Maryland
Online
Jan 11, 2019
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Entrepreneurship

Skills

Here are a couple software I can use and things I can do.

SQL (Exasol, SQL Lite)
Data Analysis
Adobe Suite (Photoshop, Illustrator etc..)
Office Suite (Excel, Word, PPT)
Ads (SNS + Google)
SEO
E-commerce (Shopify)
Influencer Marketing
PR
Project Management
Email Marketing
APP Marketing
No-code tools
Japanese Language (N2 level)

Values

Here are the values I live and work by.

Be super helpful

I take pride in being the go-to person whenever someone has a problem that needs to be solved quickly.

Act with humility

Treating everyone's opinion with respect, learn from people with more experience.

Maximize efficiency

Minimize unnecessary taks and get the 80% done using 20% of resources. Think outside the box and find tricks to make things work.

Focus on customers

Asking myself what pain points customers have and how we can solve it.

Guides & Articles

Based on my personal experience, I have witten a couple of blog articles. The topics vary from how-to guides to live in Japan, marketing guides etc...

Any question?

A short FAQ where I try to answer the most common questions I get :

Are you interested in working for another company?

I love my current job, but I am also open to new opportunities. If you think there is a fit with my profile, feel free to send me a DM!

Can you help me get an internship/job in Japan or at adidas?

Right now, the team I'm working for is not hiring any intern. I can give you general advice about how to land an internship/job in Japan, but please come up with clear questions.

Are you hiring for Tokyo Snack Box?

For now, I don't have the need for support but it might come at a later stage. If you are interested, I invite you to follow the different accounts of @TokyoSnackBox on social media, where I would post about such topic.

I want the same website!

Thanks for the kind words. If you want a similar website for yourself or your company (we can even add a job board), I can build it for you! All you have to do is send me what you need + your budget at this email.

Baptiste DELANNOY

Built with love, in Tokyo.

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Notes & details
  • We're using the quote block to create the fixed navbar instead of an ID, so it should work out of the box, but that means you can't really use the Notion quote block anywhere else throughout this template. Thinking of better ways to go about this!
  • The navbar & footer are global Notion blocks, meaning if you edit the ones on the template home page, it'll carry the changes over to the rest of the site